November 22 2023

11 Best Investment Apps in The UK Tested [April 2024]

George FakorellisNovember 22 2023

Today, numerous investment apps enable anyone to start investing easily through a few smartphone clicks.

Designed for DIY investors, these apps offer a variety of investment choices, low fees, and simple interfaces. This article will explore the top 11 investment apps in the UK that are democratizing investing for everyone.

Quick List of the Best Investment Apps in The UK:

  • Moneybox - Best Investing App Overall

  • Trading 212 - Best App for Trading in the UK

  • Wealthyhood - Best Investment App for Beginners

  • Nutmeg - Best Robo Advisor App

  • Moneyfarm - Tailored Portfolio Management

  • Interactive Investor - Best Investing App for ISA and Sipp

  • Hargreaves Lansdown - Best App for Stocks and Shares ISA

  • AJ Bell Youinvest - Best Stock Investing App

  • Freetrade - Most Affordable App for Investing

  • Wealthify - Good For Automated Investing

  • eToro - Great Stocks Trading App

Latest Updates as of April 1st, 2024

Disclosure

To create this list I had to download each one of those apps and test them personally through my accounts. This article is an effort to provide you with an unbiased review of the best investment apps in the uk and I maintain no affiliated partnerships with the brands presented. I am also reachable to discuss or answer any pottential questions related to investing apps. Feel free to reach me at george@wealthyhood.com, through LinkedIn or Twitter.

Best Investment Apps Comparison

App

Customer Service

Costs

Investment Options

Best For

Rating

Moneybox

7 days per week, 9-5:30 p.m.

£1 per month, 0.45% Annual Fee

ISA, GIA, 3.8% on Cash, Stocks, Funds

Overall

9/10

Trading 212

24/7 Support

Commision Free

CFDs, Stocks, ETFs, 5.2% on Cash

Trading

8/10

Wealthyhood

Live Chat Support

Commision Free

Stocks, ETFs, Commodities,

Beginners

9/10

Nutmeg

Livechat & Phone Support Monday - Friday

0.75% Management Fee

Pensions, ISA, GIA, Stocks & Shares ISA

Passive Investors

7/10

Moneyfarm

Email & Phone

0.35%-0.75%

ISA, JISA, GIA, Pension

Long Term Investors

7/10

Interactive Investor

Email & Phone

£9.99 per month, £7.99 per trade

ETFs, Stocks, Pensions, ISA, SIPP

Best for ISA accounts

8/10

HL

Phone & Email

£11.95 per trade

ISA, SIPP, Stocks, ETFs, JISA, Funds, Interest on Cash

Investors with larger capital

8/10

AJ Bell

Chat and Email

£9.95 flat fee per trade

ISA, SIPP, Stocks, ETFs, JISA, Funds, Cash Savings

For investors prioritizing research tools

8/10

Freetrade

In - app chat & email

Free or £3 per month

Stocks, ETFs, GIA, ISA, SIPP, Cash Savings

For cost aware investors

9/10

Wealthify

Chat & Phone

0.40% to 0.60% of investment

ISA, GIA, Savings

For Robo Investing

8/10

eToro

Email

0 commisions

CFDs, Stocks, ETFs, Commodities, Currencies, Crypto

For copytrading

8/10

How to Choose an Investment App

Choosing the right investment app often depends on your investment goals, level of experience, and personal preferences.

Here are a few factors to consider:

  1. Fees: Be aware of the fees associated with using the app. This could include transaction fees, account maintenance fees, or withdrawal fees. Some apps offer free trades, but they might make up for it with other charges. Always check the fee structure before committing.

  2. Investment Options: Consider what types of investments the app offers. This could range from stocks and bonds to exchange-traded funds (ETFs) and even cryptocurrencies. The best investment apps out there allow you to diversify your portfolio.

  3. Usability: An app's interface should be intuitive and user-friendly, especially for a beginner investor. If you are new to investing you should look for the best investing app for a beginner. Look for apps that offer educational resources to help you understand investing better as well as an intuitive and easy-to-navigate interface.

  4. Account Minimums: Some apps require a minimum amount to start investing. If you're just beginning, you might prefer an app that allows you to start small.

  5. Customer Service: Reliable customer service is essential, particularly when dealing with financial matters. Ensure the app offers robust customer support, available when you need it.

  6. Reliability and Safety: The stability and dependability of an investment app is a crucial factor to consider. It should have a proven track record of being secure and efficient. Look for apps that offer strong security measures to protect your personal and financial information. Also, consider the app's performance during high-volume trading periods. The best investment apps in the UK maintain consistent performance and rarely experience downtime.

Remember, the best investment app for you is one that aligns with your investment goals. You can also consider an investment platform instead that can offer more functionality and investing options or a robo-advisor. It's always a good idea to do your research and compare several apps before making your choice.

Top 11 Investment Apps in the UK

1. Moneybox - Best Investment App for Micro-Investing

Moneybox/

Moneybox is an innovative investment app that empowers users to invest in a diverse range of portfolios, including stocks, ETFs, and cash savings. With its intuitive interface and seamless functionality, Moneybox makes investing accessible and hassle-free for both seasoned investors and beginners alike.

One of the key features that attracted me to Moneybox is its unique "round-up" feature, which allows users to effortlessly invest their spare change from everyday purchases into their chosen portfolio, helping them grow their investments gradually over time.

Regulation and Safety: Moneybox prioritizes the safety and security of user funds. It is regulated by the Financial Conduct Authority (FCA), ensuring compliance with strict financial standards and offering protection for users' investments. Additionally, Moneybox uses bank-level security measures to safeguard personal and financial information, providing peace of mind to users.

Fees: Moneybox will charge you a nominal subscription fee of £1 per month which is not my favourite. Additionally, Moneybox applies an annual platform fee of 0.45% on investments up to £100,000 and 0.15% on investments exceeding that amount, meaning that it's not the most friendly app for beginners costs-wise.

Ease of use:  Moneybox prides itself on its user-friendly interface, designed to simplify the investment process for users of all experience levels. Navigating through the app is a breeze, thanks to its intuitive layout and clear instructions, making it an ideal choice for beginners who are new to investing.

Pros:

  • Convenient and effortless way to invest spare change

  • Gradually build investment portfolio without realizing it

  • Low platform fees for big accounts

Cons:

  • Limited investment options for some users

  • Subscription fee may deter potential users

  • High fees for smaller accounts

Moneybox links:

Overall, Moneybox provides a unique and accessible investment experience, making it an ideal choice for beginner investors looking to build their portfolios over time.

Go to Moneybox

2. Trading 212 - Best App for Active Traders

trading

Trading 212 is a trading and investing app that empowers users with the ability to trade a wide range of assets, including stocks, ETFs, forex, and cryptocurrencies. With its intuitive interface and robust features, it provides a seamless trading experience.

While I am not a trader, I am pretty aware that many people out there are interested in trading as well. Trading 212 is the perfect pick for investors who are actively trading stocks or CFDs. The app not only offers real-time market data and analysis tools but also provides in-depth research and educational materials to help users make well-informed investment decisions tailored to their goals.

Regulation and Safety:  In the UK, Trading 212 is regulated by the FCA,(spoiler alert - every app on this list is FCA regulated, else it wouldn't even have been included) one of the most reputable financial regulatory bodies globally. The FCA ensures that financial services firms operate with integrity, provide fair services to customers, and maintain a certain level of financial stability.

Fees:  Trading 212 stands out by offering commission-free trading for stocks and ETFs, which means users can invest without worrying about additional charges eating into their profits. While a small markup on the spread is applied to forex and cryptocurrency trades, the overall cost remains competitive, ensuring that users can maximize their potential returns.

Ease of use:  Designed with simplicity in mind, the Trading 212 app boasts a user-friendly interface that allows both novice and experienced investors to navigate effortlessly. Its intuitive features and comprehensive tutorials make it an ideal choice for beginner investors who want to enter the world of trading with confidence.

Pros:

  • No commission fees for trading stocks and ETFs, reducing costs for users.

  • Real-time market data and analysis tools for informed investment decisions.

  • User-friendly interface for an enhanced trading experience.

Cons:

  • Can be overwhelming to new investors.

  • It's focused more towards traders instead of long term investors.

Trading 212 links:

Overall, Trading 212 is an excellent investment app for those interested in trading a diverse range of assets. Its intuitive interface, commission-free trading, regulatory compliance, and educational materials make it a great choice for beginner investors looking to trade confidently.

Go to Trading 212

3. Wealthyhood - Best Investment App for Beginners

wealthyhood/

WealthyHood revolutionizes investing by making it accessible and user-friendly, particularly for newcomers to the financial market. This innovative app boasts a simple interface, catering to first-time investors embarking on their investment journey. It opens the door to a diverse array of investment opportunities, including exchange-traded funds.

A standout feature of WealthyHood is its provision for fractional share investments, enabling users to affordably acquire stakes in their preferred companies. Prioritizing a seamless user experience, the app integrates various functionalities to simplify the investment process.

WealthyHood stands out as a top-tier choice for self-directed investors, offering automated portfolio customization based on individual risk profiles, the convenience of regular monthly investment plans, and an informative educational hub for investment learning.

Regulation and Safety:  Like all the previous apps, WealthyHood is regulated by the Financial Conduct Authority (FCA), ensuring all transactions and operations comply with financial regulations. The app employs stringent security measures to safeguard users' financial information and investments. Money is also FSCS protected for up to £85,000.

Fees:  Unlike many other investment apps, WealthyHood offers zero-commission investing, enabling users to invest freely without worrying about transaction costs. However, there may be other fees such as currency conversion fees when dealing with non-GBP assets.

Ease of use: With its minimalist design and intuitive user interface, WealthyHood is particularly user-friendly. Its features are easy to navigate, making it an excellent choice for first-time investors.

Pros:

  • Zero-commission trading can maximize returns

  • Good variety of ETFs

  • Scheduled Investment, Automatic Top Up Features and Automatic Investing

  • Automatic Portfolio creation based on the investor's risk profile.

  • Offers fractional shares, making investment accessible to everyone

  • User-friendly interface is ideal for beginner investors

Cons:

  • Currency conversion fees may apply to non-GBP assets

Wealthyhood links:

WealthyHood is a commendable investment app that offers a user-friendly platform and a zero-commission fee structure. It is a great platform for beginner investors looking to step into the investment world.

Try Wealthyhood

4. Nutmeg - Best App for Automated Portfolio Management

nutmeg/

Nutmeg is a leading digital wealth management app that empowers users to effortlessly invest in a wide range of investment options including stocks, ETFs, and socially responsible investment portfolios.

With its intuitive interface and robust features, Nutmeg provides access to advanced financial planning tools, allowing users to effectively manage their investments and achieve their financial goals.

Regulation and Safety:  Nutmeg operates under strict regulatory standards to ensure the safety and security of user funds. It is authorized and regulated by the Financial Conduct Authority (FCA), providing users with peace of mind knowing their investments are protected.

Fees:  Nutmeg offers a transparent fee structure, charging an annual management fee of 0.75% for investments up to £100,000 and a competitive rate of 0.35% for investments above that amount. This fee covers access to Nutmeg's comprehensive suite of investment services, ensuring that users receive personalized recommendations and expert guidance tailored to their financial needs.

Ease of use:  Nutmeg is designed with simplicity in mind, making it an ideal choice for both novice and experienced investors. Its user-friendly interface and intuitive navigation enable seamless account management and hassle-free investment decisions.

Pros:

  • Commitment to socially responsible investing

  • Wide range of investment portfolios aligned with ESG principles

  • Personalized investment recommendations

  • Powerful financial planning tools

Cons:

  • Higher fees compared to some other investment apps

  • Comprehensive set of services and features

Nutmeg links:

By combining cutting-edge technology, a diverse selection of investment options, and a user-centric approach, Nutmeg stands out as a premier digital wealth management platform that helps users navigate the complexities of investing with confidence and ease. The fees however could be considered somewhat high compared to similar investment platforms.

Go to Nutmeg

5. Moneyfarm - Best for Tailored Portfolio Management

moneybox

Moneyfarm truly impressed me as a digital investment service that expertly balances the needs of both novice and seasoned investors. The platform offers a range of investment options, including ISAs, pensions, and general investment accounts, addressing various financial goals and preferences.

What I find particularly appealing about Moneyfarm is its focus on creating tailored investment plans. Moneyfarm can craft a portfolio that aligns with your unique financial situation which is a significant advantage, especially for investors like me who value a strategy that resonates with their individual investment journey.

Regulation and Safety: I would consider Moneyfarm a trusted company since its regulated by the FCA and its adherence to stringent financial regulations. Additionally, knowing that my investments are protected up to £85,000 under the Financial Services Compensation Scheme (FSCS) gives me an added layer of security. The platform's commitment to using advanced security measures to safeguard personal and financial information is also a significant plus.

Fees: The fees are based on the amount invested and decrease proportionally as the investment size increases, which I find to be a fair approach. These fees range from 0.35% to 0.75%, inclusive of all costs, making it a competitive option in the market but not ideal for those investing with smaller sums.

Ease of use: The user experience with Moneyfarm is seamless. Its platform, both on the web and mobile apps (available for iOS and Android), is intuitive and user-friendly. I found it incredibly easy to set up my account, monitor my investments, and make adjustments as needed.

Pros:

  • Personalized investment portfolios matching individual risk profiles

  • Lower fees for larger investments, encouraging long-term growth

  • Strong regulatory compliance and security measures

Cons:

  • Higher fees for smaller investments compared to some competitors

  • May not offer the same level of control as self-directed investment platforms

Moneyfarm links:

In summary, if I was not looking for an app with high fees I would choose Moneyfarm as it stands out as a personalized, and user-friendly investment platform, particularly suited for those who value a tailored investment approach. It’s an excellent choice for investors who prefer a guided experience with their financial growth.

Go to Moneyfarm

6. Interactive Investor - Best Investing App For ISA and SIPP

interactive

Interactive Investor emerges as a top-tier choice for managing Individual Savings Accounts (ISA) and Self-Invested Personal Pensions (SIPP) due to its comprehensive suite of features tailored to the needs of both experienced and novice investors.

This investment platform provides an extensive selection of investment options including stocks, ETFs, funds, and bonds, which is particularly beneficial for those looking to diversify their ISA and SIPP portfolios. Its advanced research and analysis tools are a significant asset, enabling users to make well-informed decisions based on up-to-date market data and trends. This is especially useful for SIPP investors who are often focused on long-term growth and stability.

Regulation and Safety: Interactive Investor protects client funds by keeping them in segregated accounts, separate from its own funds, for added security. In case of insolvency, clients are further protected as Interactive Investor is part of the UK's Financial Services Compensation Scheme (FSCS), offering potential compensation for eligible investors.

Fees:  To provide added value, Interactive Investor charges a flat fee of £9.99 per month, which includes one trade. For those who require more trading activity, additional trades are available at a cost of £7.99 each. This pricing structure gives users the flexibility to tailor their investment strategy to their individual needs.

Ease of use:  Interactive Investor provides a user-friendly experience, characterized by its intuitive interface that simplifies navigation and information access. It's tailored to accommodate both beginners and experienced investors with its customizable dashboards and watchlists. The overall design and functionality are geared towards making investment processes straightforward and efficient.

Pros:

  • Wide range of investment options for portfolio diversification and exploring new opportunities.

  • Research and analysis tools for informed decision-making and staying ahead of market trends.

Cons:

  • Monthly fee involved.

  • Additional charges for trades beyond the included monthly trade for higher trading volume.

Interactive Investor links:

By providing a comprehensive suite of features and a user-friendly experience, Interactive Investor is a reliable investment app for individuals seeking to grow their wealth and make informed investment decisions.

Go to Interactive Investor

7. Hargreaves Lansdown - Best Investment App for Experienced Investors

Hargreaves

Hargreaves Lansdown is one of the top investment app available for UK users. It offers a wide range of assets including shares, funds, ETFs, and unique options like SIPPs and Junior ISAs, appealing to both new and experienced investors.

Known for its high-quality research and insights, it facilitates informed investing with its user-friendly interface and strong customer service. The platform's focus on transparency and investor education makes it an ideal choice for optimizing investment strategies.

Regulation and Safety: Hargreaves Lansdown operates under the regulation of the Financial Conduct Authority (FCA), ensuring compliance with industry standards and providing a level of safety for investors. The app has implemented strict security measures to protect user data and employs encryption technology to safeguard transactions and personal information.

Fees: Hargreaves Lansdown's dealing charges are structured as follows: Buying or selling funds incurs no charge. For online and mobile app share dealing, the fees depend on the monthly trading volume: £11.95 per trade for 0-9 trades, £8.95 per trade for 10-19 trades, and £5.95 per trade for 20 or more trades.

Ease of use: It's not the easiest investing platform in the market as it offers a wide range of features that can overwhelm new investors. The mobile app however offers accessibility, allowing for convenient management of investments on the go.

Pros:

  • Extensive research and educational resources to stay informed about market trends

  • Enhances understanding of investing

  • Tiered fee structure for cost-effective trading

Cons:

  • Higher cost per trade at the basic level compared to some other apps

  • Could be a deterrent for infrequent traders or those with a smaller investment budget

Hargreaves Lansdown links:

Overall, Hargreaves Lansdown is offering a wide range of assets and educational resources, ideal for both new and experienced investors. However, its complex features and tiered fee structure may be less appealing for beginners and infrequent traders.

Go to HL

8. AJ Bell Youinvest - Best Investment Tools App

AJ

AJ Bell Youinvest is an investment app designed to cater to the diverse needs of investors. With a wide range of investment options, including stocks, ETFs, funds, and bonds, users have the flexibility to build a well-rounded investment portfolio. The app also offers access to comprehensive research and analysis tools, empowering users to make informed decisions based on market trends and insights. However if you are a beginner investor looking for an "easy" investing app you should check AJ Bell Dodl which offers a more user-friendly experience.

Regulation and Safety:  Like every other app on this list, AJ Bell is regulated by the Financial Conduct Authority (FCA), ensuring compliance with legal standards for customer fairness and security, and is a member of the Financial Services Compensation Scheme (FSCS), protecting clients' investments and cash.

Fees:  AJ Bell Youinvest operates with transparency, charging a £9.95 flat fee for trades. Additionally, there is an annual platform charge of 0.25% on investments up to £250,000, ensuring cost-effectiveness for investors with smaller portfolios. For those with larger investments, the platform charge decreases to 0.1%, offering further value.

Ease of use: AJ Bell is known for its comprehensive investment services, but its user-friendliness can be somewhat mixed, especially for those new to investing. The platform offers a wide range of investment options and detailed financial information, which, while beneficial for experienced investors, can sometimes be overwhelming for beginners.

Pros:

  • Wide range of investment options

  • Catering to diverse needs and preferences of investors

  • Inclusion of research and analysis tools

  • Enhanced platform value

  • Market insights for informed decision-making

Cons:

  • Flat fee for trades may be expensive for frequent traders

  • More suitable for investors prioritizing investment options and research tools

AJ Bell Youinvest links:

Overall, AJ Bell Youinvest is a feature-rich investment app that combines convenience, variety, and accessibility to empower investors on their financial journey. The platform's commitment to regulation and safety further adds to its appeal, providing investors with confidence and peace of mind.

Go to AJBell

9. Freetrade - Top Fee-Free Investment App

free

Freetrade is an innovative investment app that empowers users to effortlessly trade stocks and ETFs without any commission fees.

With its user-friendly interface, Freetrade provides access to real-time market data and comprehensive analysis tools, enabling users to make informed investment decisions. Freetrade also offers a socially responsible investment option, allowing users to invest in companies that align with their values.

Fees: Unlike traditional investment platforms, Freetrade revolutionizes the industry by eliminating commission fees for trades. While the standard version is free to use, Freetrade also offers a premium version for £3 per month. The premium version unlocks access to a wide range of advanced features, giving users even more control over their investment strategy.

Ease of use: Freetrade stands out for its simple and intuitive interface, designed to cater to both novice and experienced investors alike. The app's seamless navigation and user-friendly features make it a perfect choice for beginners who are just starting their investment journey.

Regulation and Safety:  Freetrade is regulated by the Financial Conduct Authority (FCA) in the UK and is a member of the Financial Services Compensation Scheme (FSCS). This ensures that user funds are protected up to £85,000 in the event of Freetrade's insolvency.

Pros:

  • No commission fees policy, saving users significantly on transaction costs.

  • Real-time market data and analysis tools enhance the investment experience, providing valuable insights for informed decisions.

Cons:

  • Limited investment options compared to some other platforms.

  • Premium version incurs a monthly fee

Freetrade links:

Overall, Freetrade is a refreshing and cost-effective investment app that simplifies trading for users of all levels, making it an excellent choice for beginner investors but if you want access to a wider range of features you'll have to pay.

Go to Freetrade

10. Wealthify - Perfect for passive investors.

wealthify

Wealthify is a user-friendly digital investment service that simplifies the process of investing for everyone, from beginners to experienced investors. The platform offers a range of investment plans, including ISAs, general investment accounts, and junior ISAs, catering to various financial goals and needs.

What stood out to me about Wealthify is its straightforward approach to investing. Users can start with as little as £1, making it accessible for those who are new to investing or have limited funds. The platform also provides fully managed portfolios, where experts handle all investment decisions, ensuring an effortless and hands-off investment experience for users.

Regulation and Safety: Wealthify is committed to the safety and security of its customers' investments. It is authorised and regulated by the Financial Conduct Authority (FCA) and is covered by the Financial Services Compensation Scheme (FSCS), offering up to £85,000 protection for eligible investments. Furthermore, Wealthify employs robust security measures to protect users' personal and financial information.

Fees: Wealthify charges a simple and transparent annual fee based on the value of your investments. This fee ranges from 0.40% to 0.60%, depending on your investment plan, without any hidden charges. This fee structure makes Wealthify a cost-effective choice for those looking to maximize their investment potential.

Ease of use: Wealthify's platform is designed with simplicity and convenience in mind. Its intuitive interface and clear guidance make investing straightforward, even for those who have never invested before. The platform also offers an app for both iOS and Android devices, enabling users to manage their investments on the go.

Pros:

  • Accessible entry point for investment with low minimum investment

  • Automated portfolio management for hassle-free investing

  • Transparent and competitive fee structure

Cons:

  • Limited customizability in investment choices

  • May not suit investors seeking high-risk, high-reward options

Wealthify links:

Overall, Wealthify stands out as a straightforward and accessible investment platform, ideal for those looking to start their investment journey or for experienced investors seeking a hands-off approach to growing their wealth.

Go to Wealthify

11. eToro- Best Investment App for Social Trading

etoro/

eToro is a pioneering social trading platform that allows investors to follow and copy the trades of experienced investors from around the world. This unique feature, known as "CopyTrading", is a game changer for investors, enabling them to learn from the strategies of seasoned traders and improve their own investment skills.

Beyond social trading, the platform offers a wide range of investment options, including stocks, currencies, commodities, and cryptocurrencies.

Regulation and Safety:  Just like every other app on this list, eToro, adhering to strict regulatory standards, places a high priority on the security of its users' funds. It operates under the oversight of esteemed financial regulatory bodies, ensuring adherence to rigorous industry norms. To further safeguard user data, eToro integrates state-of-the-art security protocols, including robust encryption technologies, offering an added layer of protection against data breaches and unauthorized access. This commitment to safety and regulatory compliance makes eToro a trustworthy platform for users.

Fees:  eToro operates on a zero-commission basis for stock trading, but it does charge spread fees for other trades, which may vary depending on the type of instrument. Additionally, eToro charges a small withdrawal fee and there is a minimum withdrawal limit, which is worth taking into consideration.

Ease of use:  eToro's user-friendly platform is designed to cater to all levels of investors. The combination of an intuitive interface, in-depth analytical tools, and an extensive educational resource section makes it an attractive choice for beginners and experienced traders alike.

Pros:

  • Unique social trading aspect sets eToro apart

  • Copy trades of successful investors for learning opportunities

  • Wide variety of tradeable assets catering to diverse investor interests

Cons:

  • Spread and overnight fees can add up over time

  • Withdrawal fee may be a drawback for some users

eToro links:

In conclusion, eToro's approach to social trading, coupled with its array of tradeable assets, makes it a strong contender in the realm of investing apps. The platform's commitment to regulation, safety, and user-friendly experience further enhances its appeal. However, users should consider the platform's fee structure when evaluating its overall suitability for their trading needs.

Go to eToro

Best Investment Apps for Beginner UK Investors

I've also done a full review of the best investment apps for beginners in a full article but here is a quick list of some of them:

1. WealthyHood

Wealthyhood is offering an accessible entry point for UK investors, WealthyHood is one of the best investment apps out there that specializes in guiding beginners through investing in diversified, low-cost portfolios of exchange-traded funds (ETFs).

The app provides a selection of portfolios, each designed to align with various risk preferences and investment goals. To further support its users, WealthyHood offers a wealth of educational resources and tools, enabling users to make knowledgeable investment decisions.

2. Wealthify

Wealthify offers a user-friendly robo-advisor platform for UK investors, specializing in ISAs, general investment accounts, and Junior ISAs. Users can choose from various risk-level portfolios, mainly consisting of ETFs.

It's regulated by the FCA, ensuring security. While the platform charges fees between 0.6% and 0.7% and might have slightly higher costs than some rivals, it provides diverse portfolios, including socially responsible options. Ideal for beginners, but it's wise to consider the fee impact on investments.

3. Nutmeg

Nutmeg is an ideal investment platform for beginners, offering user-friendly features and a range of investment options. It provides easy setup, a smooth mobile and desktop app, and diverse account types like ISAs and pensions. Nutmeg's clear, straightforward approach suits long-term investors, not day traders, with a choice of portfolios including socially responsible investments.

Although it has slightly higher fees and a £500 minimum deposit, its safety is assured by FCA regulation and FSCS protection. Additionally, its extensive educational resources, including a comprehensive investment glossary and blog, make it a top choice for novice UK investors.

4. Moneybox

Moneybox is also one of the most beginner-friendly investing apps offering stocks, shares ISA, Lifetime ISA, general investment accounts, and Junior ISAs. FCA-regulated, secure money custody. Flat £1/month fee for accounts under £5,000, 0.45% annual fee for balances above. Easy-to-use interface, educational resources. Wide fund range, round-up feature for spare change. Consider fees when evaluating cost-effectiveness.

5. Acorns

Acorns is one of the most user-friendly micro-investing apps in this list that rounds up spare change from everyday purchases to invest in diversified ETF portfolios. With three subscription plans and an intuitive interface, it's ideal for beginners.

While fees may seem higher for smaller portfolios, the round-up feature can offset costs over time. Pros include automatic savings and a cashback program, but cons include limited control over investments. Overall, Acorns is an attractive option for beginners to start investing with small amounts.

Best Robo Advisors in the UK

I’ve already created an in-depth Robo Advisor guide for investors who are looking for their next platform. 

You might notice that some investment apps are also listed in the main section of this article, but this is because the available investing apps in the UK are not infinite, and naturally there is some overlap between the lists.

With that said here is an overview of the best 5 Robo-Advisors I’ve included in full comparison review guide:

Nutmeg: Renowned for its diverse portfolio types and user-friendly interface, Nutmeg caters to a wide range of investors. It offers portfolios like fully managed, fixed allocation, socially responsible, and smart alpha, each designed to suit different investment styles and goals.

Wealthyhood: As discussed above Wealthyhood is great for beginners due to its user-friendly platform, no minimum investment requirement, and customizable investment options, making it an accessible choice for new investors.

Moneyfarm: Moneyfarm stands out for its personalized investment strategies combined with human expertise. It's ideal for those who appreciate a mix of automated technology with personalized advice and direct human interaction for managing investments.

InvestEngine: Unique for its DIY and managed portfolio options, InvestEngine appeals to those who want more control over their investments. It's especially attractive for its low management fees and focus on ETFs.

IG Smart Portfolios: Backed by the robust infrastructure of IG Group, IG Smart Portfolios is known for its professional, automated investment management, appealing to those who trust established financial institutions.

Best Investment Apps for Micro Investing

Micro Investing is the process of regularly investing small amounts of money from spare change or from auto-investing easy to use apps.

Similarly to the best robo investors I’ve also created a guide about the best Micro Investing apps but in case you are in a hurry you can find the best apps for Micro investing bellow:

Moneybox: Favoured for its simplicity and innovative round-up feature, Moneybox is excellent for beginners wanting to start saving and investing small amounts. It offers various investment options including stocks and shares ISAs, making it versatile.

Wealthyhood: This app is designed for ease of use, appealing to those new to investing. Wealthyhood offers personalized portfolios and educational resources, encouraging informed investing.

Wealthify: Wealthify's appeal lies in its diversified and ethically-focused portfolios. It's a good fit for those who want a hands-off investment experience but are also conscious of ethical investing.

Nutmeg: Known for its professional management and tailored investment strategies, Nutmeg is ideal for those who seek a more traditional investment approach combined with the ease of a robo-advisor.

Moneyfarm: Balancing technology and expert advice, Moneyfarm provides a hybrid investing experience. It's suitable for investors who want the convenience of an app with the reassurance of professional oversight.

Best Platforms for ETF Investing

As I've discussed in my ETF platform picking guide if you are particularly looking for a platform that focuses on ETFs you should be looking for a broker that offers a wide range of ETFs, low costs, great platform user experience, large availability of features and investment instruments, and good customer support. Here are my top 3 picks from this guide:

Invest Engine

Invest Engine is celebrated for offering a user-friendly platform that caters to both novice and seasoned investors. With over 600 ETFs available, it provides a wide selection at low fees. Investors have the flexibility to choose between DIY investing and managed portfolios, making it a versatile option for a range of investment strategies.

Wealthyhood

Wealthyhood is tailored for beginners, offering a commission-free model in its paid plans that significantly lowers the cost barrier for investors. It selects the 50 best ETFs, streamlining the investment process for those new to the market. The platform's simplicity and automatic investing features make it an attractive choice for those looking to start their investment journey.

Interactive Investor

Suited for intermediate investors, Interactive Investor boasts a comprehensive selection of more than 1,000 ETFs. Its platform is designed with a user-friendly interface and offers a broad spectrum of investment options beyond ETFs. The flat fee structure is a notable advantage, providing clarity and predictability in costs.

Are Investment Apps Safe?

In short: Investment apps are safe. If you are investing in the UK, make sure that the app of your choice is regulated by the FCA and that funds are FSCS-protected and that it's using advanced encryption technologies.

Safety is a paramount concern for investors, especially when it comes to entrusting your hard-earned money to a digital platform. The good news is that most of the best investment apps in the UK are regulated by financial authorities such as the Financial Conduct Authority (FCA), providing a layer of protection and security for users. These regulations require brokers to adhere to strict standards in terms of transparency and fairness.

Moreover, these apps often use advanced encryption technologies to protect the sensitive financial and personal information of their users from unauthorized access and potential cyber threats. Some even offer insurance coverage on your investments up to a certain limit, additionally safeguarding your assets.

However, like with any financial decision, it's important to do your own due diligence. Check out user reviews, verify regulatory compliance and look into the app's security measures before you start investing.

Users should also thoroughly understand any potential investment and consider diversifying their portfolio to mitigate risk. It is also worth noting that many of these apps are covered by the Financial Services Compensation Scheme (FSCS), which can protect your investments up to £85,000 if the company becomes insolvent.

Most Reliable and Safe Investing Apps Available in the UK

1. Vanguard

Vanguard, founded by Jack Bogle, stands as one of the world's largest investment firms, renowned for introducing the index fund. It has built a reputation on prioritizing investor welfare, offering an array of mutual funds and ETFs without transaction fees, catering to both passive and active investors.

Vanguard's dedication to low-cost funds, transparent pricing, and commission-free ETFs highlights its commitment to affordability and transparency for investors. Regulated and equipped with various resources for portfolio management, Vanguard demonstrates a strong commitment to ensuring investor safety and adhering to regulatory compliance standards.

2. Fidelity

Fidelity, established in 1946, is a well-respected multinational financial services corporation and one of the largest asset managers globally. It has garnered acclaim for its comprehensive investment services, quality of research, and exceptional customer service, managing over 19 million retail brokerage accounts.

Fidelity emphasizes security in its online and mobile platforms, implementing stringent measures to protect personal and financial information. This focus on security, combined with its flat-fee trading structure and extensive range of mutual funds, underscores Fidelity's commitment to both client safety and regulatory compliance, making it a trusted and reliable choice for investors.

3. Hargreaves Lansdown

Founded in 1981, Hargreaves Lansdown has risen to prominence as one of the UK's leading investment platforms, offering a wide array of investment choices and robust customer service. It has earned a reputation for its user-friendly platform and comprehensive research resources.

Emphasizing investor protection with coverage up to £85k and maintaining a clean regulatory record with no major incidents or fines, Hargreaves Lansdown demonstrates its commitment to safety and regulatory compliance.

This dedication to protecting investor interests and adhering to high compliance standards makes it a reliable and secure choice for both novice and experienced investors.

4. IG

IG, established in 1974, is one of the UK's oldest and most trusted brokerage platforms. It offers a comprehensive range of asset classes, including shares, ETFs, bonds, and digital currencies, through a robust trading platform.

IG's longstanding presence in the brokerage industry is bolstered by strict regulation, including a crucial license from the UK’s Financial Conduct Authority (FCA). This extensive experience and adherence to regulatory standards affirm IG's reputation as a reliable and secure investment app, ensuring a safe trading environment for its diverse clientele.

5. Interactive Investor

Interactive Investor, established in 2003, has quickly become a trusted platform in the UK for a wide range of investment options, including shares, funds, and ETFs. Renowned for its flat-fee pricing model, it appeals particularly to investors with substantial portfolios.

The platform's clean regulatory record, with no major incidents or fines, and investor protection up to £85k, underscore its commitment to safety and compliance. This track record of adherence to regulatory standards and focus on investor security makes Interactive Investor a reliable and secure choice for individuals seeking a dependable investing app.

Why Use Investment Apps?

Investment apps offer a convenient and hassle-free way for individuals to invest their money. They eliminate the need for traditional brokers or financial advisors and allow users to manage their investments on their own.

With investment apps, investors have the freedom to choose where and when to invest, without any geographical or time limitations. Additionally, most investment apps offer features such as automatic portfolio rebalancing, tax-efficient investing, and analysis tools that help users make informed decisions about their investments. This makes investment apps a valuable tool for beginner investors who may not have the knowledge or experience to navigate the complex world of investing on their own.

How to Start Investing Money in the UK?

Starting to invest in the UK involves understanding specific factors like taxes, income, and government regulations. Here's a tailored approach:

  1. Define Financial Goals: First, you need to determine your objectives, such as saving for a house, retirement, or education. UK-specific goals might include maximising tax-efficient vehicles like ISAs or pensions.

  2. Educational Foundation: Gain knowledge about various investment vehicles (stocks, bonds, mutual funds, ETFs) and the associated risks. Familiarise yourself with UK-specific investment regulations and tax implications.

  3. Selecting an Investment Platform: Choose a platform that aligns with your expertise. Beginners might prefer apps offering ready-made ETF portfolios, while more experienced investors could opt for platforms allowing personalized portfolio management.

  4. Opening an Investment Account: In the UK, consider tax-efficient accounts like stocks and shares ISAs, general investment accounts, or self-invested personal pensions (SIPPs).

  5. Commence Investing: Begin with an amount you're comfortable with, gradually increasing your investment as you gain confidence. UK investors should be aware of their tax allowances and how these impact investment choices.

  6. Ongoing Investment Review: Regularly assess your investments, keeping in mind that investing is a long-term endeavor. Don't be swayed by short-term market fluctuations.

Patience and consistency are key in the investment landscape. Building a substantial portfolio takes time, and understanding UK-specific investment nuances can greatly aid in this journey.

How to Invest with Little Money in the UK?

Investing with a small amount of money can be a daunting prospect, but it's completely possible and can be highly rewarding. Here are some options:

  1. Micro-Investing with Apps: Apps like Acorns and Moneybox make it possible for you to start investing with just your spare change. They round up your everyday purchases to the nearest pound and invest the difference. And WealthyHood's platform allows you to invest with as little as 1 pound.This is a significantly less intimidating way to start investing and can help you gradually build up your investment portfolio over time.

  2. Invest in ETFs: Exchange Traded Funds (ETFs) are a good option for beginner investors with little money. ETFs are baskets of different stocks or bonds, and buying shares in an ETF means diversifying your portfolio without needing to buy each individual security. Apps like WealthyHood provide the opportunity to invest in low-cost ETF portfolios.

  3. Robo-Advisors: Robo-advisors such as Wealthify automate the investment process and typically require lower minimum investments than traditional financial advisors. They use algorithms to optimize your investment strategy based on your risk tolerance and financial goals.

  4. Fractional Shares: Investing in fractional shares is another excellent way for beginners to start investing with little money. Fractional shares allow you to purchase a portion of a share, which means you can start investing in high-value companies with just a small amount of money. This is a great way to diversify your portfolio and gain exposure to a wider range of stocks without requiring a large upfront investment. Platforms like Trading 212 and Freetrade provide the opportunity to invest in fractional shares with no fees, making it an affordable option for beginner investors. Their platforms are easy to use and provide a vast range of investment options, including ETFs, making it ideal for beginners.

Remember, investing always involves risks. Even though these methods require less money to start, it's crucial to educate yourself about investment strategies, understand your risk tolerance and be patient as investing is generally a long-term game.

Conclusion

In concluding our exploration of the UK's investment apps, it's important to note that we devote considerable time to thoroughly reviewing these platforms, aiming for the most unbiased and honest assessments.

Our goal is to equip our readers with reliable information to make informed decisions. These apps, offering everything from fractional shares to robo-advising, are reshaping the investment landscape, making it accessible to a broader audience. While user-friendly and convenient, remember that investing involves risks. We encourage doing your research and understanding your risk tolerance.

For any further queries, feel free to reach out via comments or reach me on Social Media and I will be happy to help. Happy and informed investing!

Capital at risk. This article is for information purposes only and is not investment advice nor a recommendation. You should consider your own personal circumstances when making investment decisions. Past performance is not a reliable indicator of future performance. Tax treatment depends on your personal circumstances and rules can change.

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